Privacy Policy - RankItUp! by CS2

Last Updated: October 2025 | Version: 5.0.6

CS2 AG ("we", "our", "us") respects your privacy and is committed to protecting your personal data. This privacy policy explains how our RankItUp! Chrome Extension collects, uses, and protects your information.

1. License Information

• Activation codes (for license validation)
• Extension UUID (unique installation identifier)
• Extension version (for compatibility checks)

2. SEO Analysis Data

• Website redirect chains (URLs, status codes)
• Marketing pixel data (Facebook/Meta pixels)
• Basic cookie information (names, domains)
• Website metadata for SEO analysis

3. Technical Information

• Extension settings and preferences
• Tool activation status per browser tab

4. Informational Content

• To provide relevant SEO news, the extension fetches article headlines and summaries from Zweiblog.com (a CS2 AG property). No personal data is sent in this request.

License Validation

• Activation codes, the extension UUID, and the extension version are sent to CS2 AG servers to validate your license.
• The UUID prevents license abuse, and the version is used for compatibility checks.
• Failed attempts and last check timestamps are stored locally for grace period management.

SEO Analysis

• Redirect and pixel data used for SEO audit reports
• Cookie analysis for website optimization recommendations
• All analysis performed locally in your browser

Informational Content and Analytics

• Article headlines from Zweiblog.com are displayed within the extension.
• When you click on an article link, we use UTM tracking parameters for anonymous statistical analysis to understand which content is useful to our users. This does not track your personal identity or browsing activity across other websites.

Local Storage Only

• Extension preferences stored locally on your device
• No analytics or tracking data sent to external servers
• Analysis results remain on your device

We do not sell, trade, or share your data with third parties except:

• License validation with CS2 AG authentication servers
• No data sharing with advertisers or marketing companies
• No data sharing for analytics or tracking purposes

Security Measures

• License validation uses secure HTTPS connections
• Local data encrypted using Chrome's built-in storage security
• No persistent server-side data storage
• Regular security updates and patches

Data Retention

• License information: Stored until extension is uninstalled
• SEO analysis data: Cleared on browser restart or tab close
• No long-term data retention on our servers

Control Your Data

• Uninstall extension to remove all local data
• Deactivate license to stop server communication
• Extension works offline (except license validation)

Access and Deletion

• Contact admin@cs2.ch for data deletion requests
• License deactivation removes server-side associations
• Local data automatically removed on uninstall

• Only for license validation
• Located in Switzerland (GDPR compliant)
• No tracking or analytics

• No Google Analytics or similar tracking
• No advertising networks
• No external data collection services

This extension is designed for professional SEO work and is not intended for children under 13. We do not knowingly collect information from children.

License validation data may be transferred to Switzerland where CS2 AG servers are located. Switzerland provides adequate data protection under GDPR.

We may update this policy periodically. Check the "Last Updated" date above. Continued use after changes constitutes acceptance of the updated policy.

CS2 AG
Andreas Gunzenhauser
Email: admin@cs2.ch Website: https://www.cs2.ch 

For privacy-related questions or concerns, please contact us at the email above.

This privacy policy complies with:

• EU General Data Protection Regulation (GDPR)
• Swiss Federal Data Protection Act (FADP)
• Chrome Web Store Privacy Requirements
• California Consumer Privacy Act (CCPA) where applicable